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食品产品企划经理

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职位描述

一、岗位职责:1、负责企业产品品牌管理工作,做好品牌定位、品牌维护工作;2、建立和维护行业主流媒体资源,高效利用各类资源来执行品牌营销计划;3、深入了解公司全线产品,基于行业研究与竞品分析,做好目标消费群调查和品牌跟踪调查; 4、积极跟踪移动营销的趋势和技术,建立和维护网页、微信公众号、微信小程序的产品定制,基于微信平台吸收新客户、激活老客户,提升客户经营效益;5、协助上级做好协调工作和处理日常事务。
二、任职要求:1、具备2年以上市场策划方面企业工作经验,互联网或物流行业优先考虑;2、具备市场调查、研究及分析能力;熟悉各类型线上、线下活动,有组织策划技巧,能独立策划营销或者宣传活动;3、具备客户管理、市场营销、公关媒体、财务管理等方面的知识和经验;4、具备一定的市场分析及判断能力,良好的客户服务意识。
三、待遇:1、实行良好的考核奖励机制;2、富有竞争力的薪酬及完善的福利保障。
     公司邮箱:hr@jinlinghotel.com     电话:Tel:  (86-25)  84711888-84869     工作地址:南京市鼓楼区汉中路2号
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公司介绍

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金陵饭店,一个富有传奇色彩的民族酒店品牌,中国现代酒店业的先行者, 1983年10月建成开业,以“神州第一高楼”蜚声海内外,东方神韵和国际品质的交融使“金陵”成为中国酒店业的服务经典。“金陵”开业至今三十载,接待了数百位政要,五千余名流,两千三百万海内外宾客,“细意浓情”之服务享誉国际,彰显中国酒店业的“金陵风范”。 2002年10月,金陵饭店成功改建为南京金陵饭店集团有限公司,同年12月金陵饭店集团控股设立了金陵饭店股份有限公司,并于2007年4月在上交所成功上市,成为全流通后国内酒店业首发上市第一股,江苏省首家上市旅游企业。“金陵”所经营、管理的品牌酒店已达130余家,跻身国际酒店管理品牌前列。 而今,“金陵”又在续写新的传奇。金陵饭店扩建工程——金陵亚太商务楼已拔地而起,主楼高242米、57层,集超五星级酒店、5A智能写字楼、会议展览、精品商业于一体,雄踞中华第一商圈——新街口CBD核心区域,与金陵饭店交相辉映。建成开业后,金陵饭店与亚太商务楼客房总数近千间,将成为江苏地区规模最大的五星级酒店综合体。 一流的企业需要一流的人才, “以人为本”的兴业理念已完全融入“金陵”企业文化之中。“金陵”将提供行业内富有竞争力的薪酬待遇和全面的福利保障,创造充分发挥个人能力和才华的舞台。值此“金陵”事业快速发展之际,我们热忱欢迎有志之士加盟,与“金陵”共发展! Controlled by Jinling Holdings Ltd., the Jinling Hotel Corporation was established on December 2002 and listed on April 2007 on the Shanghai Stock Exchange, which made it the first IPO in China’s hotel industry after full circulation and the first publically-traded tourism company in JiangsuProvince. With the mission to create a century-old Chinese national brand and its strategic process of sustainable development, the company vigorously implements its brand strategy to optimize industrial distribution, promote capital operation and make innovations in management, which has driven brand operation and capital expansion, and achieved constant breakthroughs in business performance despite severe challenges. From 2003 to 2012, the revenue of the company has increased by 165%, net profits have increased by 810%, and net assets by 462%, performances which have ranked 1st in Jiangsu province’s hotel industry and among the best in China for 29 years. The number of Jinling member hotels has reached 135, ranking 48th among the “World’s 50 Largest Hotel Groups, and the group also boasts the largest number of five-star hotels managed by Chinese. The expansion project of the Jinling Hotel Nanjing’s AsiaPacificTower covers an area of 170,000 square meters and has 57 floors. After it begins operation, the total number of guest rooms of the Jinling Hotel Nanjing will reach about 1,000, making it the largest five-star hotel complex in Jiangsu province; the 1300 mu Jinling Tianquanhu Eco-Tourism Park in Xuyi, Jiangsu Province is moving forward steadily, and will become a first-class ecological leisure resort. We sincere expecting you to be one of us. 联系电话:025-84711888-84665 email_58_hr@jinlinghotel.com
金陵饭店,一个富有传奇色彩的民族酒店品牌,中国现代酒店业的先行者, 1983年10月建成开业,以“神州第一高楼”蜚声海内外,东方神韵和国际品质的交融使“金陵”成为中国酒店业的服务经典。“金陵”开业至今三十载,接待了数百位政要,五千余名流,两千三百万海内外宾客,“细意浓情”之服务享誉国际,彰显中国酒店业的“金陵风范”。 2002年10月,金陵饭店成功改建为南京金陵饭店集团有限公司,同年12月金陵饭店集团控股设立了金陵饭店股份有限公司,并于2007年4月在上交所成功上市,成为全流通后国内酒店业首发上市第一股,江苏省首家上市旅游企业。“金陵”所经营、管理的品牌酒店已达130余家,跻身国际酒店管理品牌前列。 而今,“金陵”又在续写新的传奇。金陵饭店扩建工程——金陵亚太商务楼已拔地而起,主楼高242米、57层,集超五星级酒店、5A智能写字楼、会议展览、精品商业于一体,雄踞中华第一商圈——新街口CBD核心区域,与金陵饭店交相辉映。建成开业后,金陵饭店与亚太商务楼客房总数近千间,将成为江苏地区规模最大的五星级酒店综合体。 一流的企业需要一流的人才, “以人为本”的兴业理念已完全融入“金陵”企业文化之中。“金陵”将提供行业内富有竞争力的薪酬待遇和全面的福利保障,创造充分发挥个人能力和才华的舞台。值此“金陵”事业快速发展之际,我们热忱欢迎有志之士加盟,与“金陵”共发展! Controlled by Jinling Holdings Ltd., the Jinling Hotel Corporation was established on December 2002 and listed on April 2007 on the Shanghai Stock Exchange, which made it the first IPO in China’s hotel industry after full circulation and the first publically-traded tourism company in JiangsuProvince. With the mission to create a century-old Chinese national brand and its strategic process of sustainable development, the company vigorously implements its brand strategy to optimize industrial distribution, promote capital operation and make innovations in management, which has driven brand operation and capital expansion, and achieved constant breakthroughs in business performance despite severe challenges. From 2003 to 2012, the revenue of the company has increased by 165%, net profits have increased by 810%, and net assets by 462%, performances which have ranked 1st in Jiangsu province’s hotel industry and among the best in China for 29 years. The number of Jinling member hotels has reached 135, ranking 48th among the “World’s 50 Largest Hotel Groups, and the group also boasts the largest number of five-star hotels managed by Chinese. The expansion project of the Jinling Hotel Nanjing’s AsiaPacificTower covers an area of 170,000 square meters and has 57 floors. After it begins operation, the total number of guest rooms of the Jinling Hotel Nanjing will reach about 1,000, making it the largest five-star hotel complex in Jiangsu province; the 1300 mu Jinling Tianquanhu Eco-Tourism Park in Xuyi, Jiangsu Province is moving forward steadily, and will become a first-class ecological leisure resort. We sincere expecting you to be one of us. 联系电话:025-84711888-84665 email_58_hr@jinlinghotel.com

公司基本信息

金陵饭店股份有限公司
  • 行业: 酒店/餐饮
  • 性质: 其它

工作地址

南京鼓楼区汉中路2号

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